Terms & Conditions
Terms governing Urban Ace digital services and business engagements.
Who we are
Urban Ace Limited, company number 15313829, registered in England and Wales. Registered office: 86–90 Paul Street, London, EC2A 4NE, United Kingdom. Contact: info@urbanace.co.uk.
Scope and contract
These terms apply to digital services supplied by Urban Ace, including websites, AI systems, automation, CRM, lead-management and related implementation or optimisation work. A proposal, order confirmation or statement of work may contain additional terms. The contract is formed when we accept the engagement or both parties agree the applicable scope. If there is a conflict, the signed statement of work or order confirmation takes priority for that engagement.
Business customers
Urban Ace provides the services described on this website to businesses acting in the course of business. The applicable scope identifies the customer, deliverables, assumptions, milestones, dependencies and fees. Each party will comply with the laws and obligations applicable to its role.
Services, scope and changes
You must provide accurate information, timely access, approvals, lawful content and suitable account permissions. If requirements, access or assumptions change, we may agree a written change to scope, fees or timing before carrying out additional work. Dates are estimates unless the applicable scope expressly makes a date binding.
Fees, payment and usage costs
Fees, payment dates and applicable taxes are stated in the applicable scope or order. Our normal commercial model may include a one-time implementation fee, a recurring care or optimisation fee, transparent usage charges and separately priced major new work. You are responsible for third-party subscriptions, usage charges and account access identified before purchase. Payments may be processed by Stripe or another payment provider; the provider's terms and privacy notice may also apply.
AI, automation and third-party platforms
AI and automation outputs can be incomplete or inaccurate and must be reviewed before consequential decisions, public publication or customer communication. You remain responsible for instructions, data, approvals and lawful use. Services may depend on third-party platforms, APIs, hosting, messaging, payment or AI providers whose availability and terms are outside our control. We do not promise particular revenue, rankings, leads, conversion rates, savings or other business outcomes unless expressly stated in a signed scope.
Intellectual property and access
Each party retains ownership of materials it owned before the engagement. Rights to new deliverables, reusable components, configurations, documentation and third-party materials are governed by the applicable scope. Unless the scope says otherwise, you remain responsible for maintaining access to your own accounts and data, and we may retain general know-how and non-customer-specific components.
Acceptable use and customer data
You must not use our services for unlawful activity, fraud, deceptive communications, unauthorised access, infringement, harassment, malware or spam. You must have the permissions and lawful basis required for data, contact lists, recordings, marketing and content supplied to us or used in an automation. Where we process personal data on your instructions, the parties will document the relevant controller and processor responsibilities and required safeguards.
Warranties and liability
We will provide services with reasonable care and skill. Nothing in these terms excludes liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot legally be excluded. For business customers, any agreed liability cap will be stated in the applicable scope; otherwise our liability is limited to the fees paid for the affected service in the preceding twelve months, subject to the exclusions above. Neither party is liable for matters outside its reasonable control, subject to applicable law.
Suspension, termination and law
We may suspend access where reasonably necessary for security, unlawful use, non-payment or a third-party platform issue. Termination, notice and any refund or credit are governed by the applicable statement of work, order and the Refund & Cancellation Policy. These terms are governed by the laws of England and Wales and the courts of England and Wales have jurisdiction.
Questions about this policy: info@urbanace.co.uk · 86–90 Paul Street · London, EC2A 4NE · United Kingdom